Geoffrey Beene

Grey Flannel sits at the centre of a range built on woody, aromatic and powdery accords. These foundations run through the entire catalogue, with citrus, floral and fresh spicy notes appearing alongside them. Oakmoss, rose, sandalwood and cedar are materials that recur across the offerings.

The house explores a classic structure where dry wood and moss meet soft powder and aromatic herbs. The presence of rose adds a floral dimension to the heavier base notes, while citrus provides a bright contrast to the depth of the cedar and sandalwood.