By Cloud

The range is built around amber, sweet and powdery accords. These form the core of the house's output and give the collection its overall character. Jasmine, amber, bergamot and cedar appear repeatedly across the different releases, supporting that central profile with consistent materials.

Alongside the main accords, woody, fruity and white floral notes turn up throughout the lineup. This adds variety to the sweet foundation without moving away from it. Amaya is among the fragrances that represent this approach. The result is a catalogue that stays within a defined register while allowing for shifts in tone through the secondary notes that accompany the dominant themes.